:root {
  --bg: #f7f8f8;
  --ink: #343a2b;
  --soft: #626959;
  --muted: #858b7d;
  --line: #d9ded9;
  --card: #ffffff;
  --wash: #eef1f0;
  --accent: #343a2b;
  --accent-2: #2e6472;
  --warm: #b46642;
  --shadow: 0 18px 44px rgba(52, 58, 43, 0.07);
  --shadow-soft: 0 8px 28px rgba(52, 58, 43, 0.055);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family:
    Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont,
    "Segoe UI", sans-serif;
  background: var(--bg);
  color: var(--ink);
}

a {
  color: inherit;
  text-decoration: none;
}

button,
input,
textarea {
  font: inherit;
}

img {
  display: block;
  max-width: 100%;
}

.skip-link {
  position: fixed;
  left: 16px;
  top: 16px;
  z-index: 10;
  translate: 0 -160%;
  border-radius: 6px;
  background: var(--ink);
  color: #fff;
  padding: 10px 14px;
}

.skip-link:focus {
  translate: 0;
}

.wrap {
  width: min(1180px, calc(100% - 32px));
  margin: 0 auto;
}

.topbar {
  display: flex;
  align-items: center;
  justify-content: space-between;
  min-height: 72px;
  border-bottom: 1px solid var(--line);
  position: sticky;
  top: 0;
  z-index: 5;
  background: rgba(247, 248, 248, 0.86);
  backdrop-filter: blur(16px);
}

.name {
  display: inline-flex;
  align-items: center;
  width: 142px;
  min-height: 44px;
  flex: 0 0 auto;
}

.site-logo {
  display: block;
  width: 100%;
  height: auto;
}

.nav {
  display: flex;
  gap: 18px;
  color: var(--soft);
  font-size: 14px;
}

.nav a {
  transition:
    color 160ms ease,
    transform 160ms ease;
}

.nav a:hover {
  color: var(--ink);
  transform: translateY(-1px);
}

.pill {
  display: inline-flex;
  width: fit-content;
  min-height: 34px;
  align-items: center;
  justify-content: center;
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 0 12px;
  color: var(--soft);
  font-size: 13px;
}

.btn {
  display: inline-flex;
  min-height: 44px;
  align-items: center;
  justify-content: center;
  border: 1px solid var(--accent);
  border-radius: 6px;
  padding: 0 18px;
  background: var(--accent);
  color: #fff;
  font-weight: 700;
  font-size: 14px;
  transition:
    background 160ms ease,
    color 160ms ease,
    transform 160ms ease;
}

.btn:hover {
  transform: translateY(-1px);
}

.btn.light {
  background: transparent;
  color: var(--ink);
}

.btn.light:hover {
  background: #fff;
}

.hero {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(320px, 380px);
  gap: 44px;
  padding: 58px 0 40px;
  align-items: stretch;
}

.hero-copy {
  display: flex;
  min-height: 560px;
  flex-direction: column;
  justify-content: space-between;
  gap: 34px;
}

.intro {
  display: grid;
  gap: 20px;
}

.eyebrow {
  width: fit-content;
  margin: 0;
  border: 1px solid rgba(46, 100, 114, 0.28);
  border-radius: 999px;
  padding: 8px 12px;
  background: rgba(255, 255, 255, 0.6);
  color: var(--accent-2);
  font-size: 13px;
  font-weight: 720;
}

h1,
h2,
h3,
p {
  overflow-wrap: anywhere;
}

h1 {
  max-width: 820px;
  margin: 0;
  font-size: clamp(42px, 6.2vw, 78px);
  line-height: 0.98;
  letter-spacing: 0;
}

.lead {
  max-width: 690px;
  color: var(--soft);
  font-size: 19px;
  line-height: 1.55;
  margin: 0;
}

.hero-actions,
.small-links,
.social-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
}

.social-actions a {
  display: inline-grid;
  width: 38px;
  aspect-ratio: 1;
  place-items: center;
  border: 1px solid var(--line);
  border-radius: 6px;
  background: var(--wash);
  color: var(--ink);
  transition:
    background 160ms ease,
    transform 160ms ease;
}

.social-actions a:hover {
  background: #fff;
  transform: translateY(-1px);
}

.social-actions svg,
.platform-board svg {
  width: 18px;
  height: 18px;
  fill: currentColor;
}

.portrait {
  position: relative;
  min-height: 560px;
  margin: 0;
  overflow: hidden;
  border: 1px solid var(--line);
  border-radius: 8px;
  background:
    radial-gradient(circle at 50% 20%, rgba(46, 100, 114, 0.18), transparent 38%),
    var(--wash);
  box-shadow: var(--shadow);
}

.portrait img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.portrait figcaption {
  position: absolute;
  left: 16px;
  bottom: 16px;
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.84);
  padding: 8px 12px;
  color: var(--soft);
  font-size: 13px;
  backdrop-filter: blur(12px);
}

.decision-strip {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 12px;
  margin-top: 4px;
}

.decision {
  border-top: 1px solid var(--line);
  padding-top: 15px;
}

.decision b {
  display: block;
  margin-bottom: 5px;
}

.decision span {
  color: var(--soft);
  font-size: 14px;
  line-height: 1.45;
}

section {
  border-top: 1px solid var(--line);
  padding: 48px 0;
}

section:nth-of-type(odd) {
  background: rgba(238, 241, 240, 0.72);
  box-shadow: 0 0 0 100vmax rgba(238, 241, 240, 0.72);
  clip-path: inset(0 -100vmax);
}

.section-head {
  display: grid;
  grid-template-columns: 1fr minmax(240px, 430px);
  gap: 24px;
  align-items: end;
  margin-bottom: 22px;
}

h2 {
  margin: 0;
  font-size: 31px;
  line-height: 1.08;
  letter-spacing: 0;
}

h3 {
  line-height: 1.16;
}

.note {
  margin: 0;
  color: var(--soft);
  line-height: 1.5;
}

.live-board {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
}

.metric {
  min-height: 170px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--card);
  padding: 20px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  box-shadow: var(--shadow-soft);
}

.metric::before {
  content: "";
  width: 42px;
  height: 3px;
  border-radius: 999px;
  background: linear-gradient(90deg, var(--accent-2), var(--warm));
}

.metric strong {
  display: block;
  font-size: 40px;
  line-height: 1;
  margin-top: 8px;
}

.metric span,
.metric small {
  color: var(--soft);
}

.metric small {
  display: block;
  font-size: 13px;
}

.platform-board {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
  margin-top: 12px;
}

.platform-board a {
  display: flex;
  min-height: 84px;
  align-items: center;
  justify-content: space-between;
  gap: 14px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: rgba(255, 255, 255, 0.6);
  padding: 16px 18px;
  box-shadow: var(--shadow-soft);
  transition:
    background 160ms ease,
    transform 160ms ease;
}

.platform-board a:hover {
  background: #fff;
  transform: translateY(-1px);
}

.platform-board span {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  color: var(--soft);
  font-size: 14px;
}

.platform-board strong {
  font-size: 22px;
}

.source-note {
  margin: 12px 0 0;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.45;
}

.audience-grid {
  display: grid;
  grid-template-columns: 1.1fr 0.9fr 1fr 1.1fr;
  gap: 12px;
}

.audience-card {
  min-height: 236px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--card);
  padding: 20px;
  box-shadow: var(--shadow-soft);
}

.audience-card h3 {
  margin: 0 0 16px;
  font-size: 17px;
}

.bar-list {
  display: grid;
  gap: 9px;
}

.rank-list {
  display: grid;
  gap: 10px;
}

.rank-row {
  display: flex;
  min-height: 34px;
  align-items: center;
  justify-content: space-between;
  gap: 12px;
  border-bottom: 1px solid var(--line);
  color: var(--soft);
  font-size: 13px;
}

.rank-row:last-child {
  border-bottom: 0;
}

.rank-row span {
  display: inline-grid;
  width: 26px;
  aspect-ratio: 1;
  place-items: center;
  border-radius: 999px;
  background: var(--wash);
  color: var(--ink);
  font-weight: 760;
}

.bar-row {
  display: grid;
  gap: 6px;
}

.bar-row span {
  display: flex;
  justify-content: space-between;
  gap: 10px;
  color: var(--soft);
  font-size: 13px;
}

.bar {
  height: 9px;
  border-radius: 999px;
  background: var(--wash);
  overflow: hidden;
}

.bar i {
  display: block;
  height: 100%;
  border-radius: inherit;
  background: linear-gradient(90deg, var(--accent), var(--accent-2));
}

.donut {
  width: 132px;
  aspect-ratio: 1;
  border-radius: 50%;
  margin: 4px auto 18px;
  background: conic-gradient(var(--accent-2) 0 52.6%, var(--warm) 52.6% 100%);
  display: grid;
  place-items: center;
}

.donut::after {
  content: "";
  width: 82px;
  aspect-ratio: 1;
  border-radius: 50%;
  background: var(--card);
}

.legend {
  display: grid;
  gap: 8px;
  color: var(--soft);
  font-size: 13px;
}

.legend span {
  display: flex;
  justify-content: space-between;
}

.interest-cloud {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}

.interest-cloud span {
  min-height: 34px;
  display: inline-flex;
  align-items: center;
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 0 12px;
  color: var(--soft);
  font-size: 13px;
}

.feature-grid {
  display: grid;
  grid-template-columns: 0.82fr 1.18fr;
  gap: 12px;
  align-items: stretch;
}

.featured-embed-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 12px;
}

.main-video,
.side-videos,
.featured-embed,
.brand-panel,
.offer-panel,
.contact-panel {
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--card);
  box-shadow: var(--shadow-soft);
}

.featured-embed {
  display: grid;
  gap: 10px;
  min-height: 620px;
  padding: 12px;
  overflow: hidden;
}

.main-video {
  padding: 20px;
  display: flex;
  flex-direction: column;
}

.video-frame {
  width: min(430px, 100%);
  aspect-ratio: 9 / 16;
  margin: 18px auto 0;
  border: 1px solid var(--line);
  border-radius: 6px;
  object-fit: cover;
}

.video-title {
  display: grid;
  gap: 8px;
  border-bottom: 1px solid var(--line);
  padding-bottom: 14px;
}

.video-title h3 {
  margin: 0;
  font-size: 20px;
}

.side-videos {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px;
  border: 0;
  background: transparent;
  box-shadow: none;
  overflow: hidden;
}

.side-videos-title {
  grid-column: 1 / -1;
  padding: 0 0 2px;
}

.side-videos-title h3 {
  margin: 0 0 6px;
  font-size: 20px;
}

.mini-video {
  display: grid;
  gap: 10px;
  min-height: 420px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--card);
  padding: 12px;
  overflow: hidden;
  box-shadow: var(--shadow-soft);
}

.mini-video iframe,
.mini-video .instagram-media,
.mini-video .tiktok-embed {
  width: 100% !important;
  min-width: 0 !important;
  max-width: 100% !important;
  min-height: 360px;
  margin: 0 !important;
  border: 0;
}

.mini-video iframe {
  border-radius: 6px;
  background: var(--wash);
}

.embed-label {
  color: var(--ink);
  font-size: 13px;
  font-weight: 760;
}

.embed-frame {
  overflow: hidden;
  border: 1px solid var(--line);
  border-radius: 6px;
  background: var(--wash);
}

.featured-embed .embed-frame {
  min-height: 560px;
  border: 0;
  background: transparent;
}

.featured-embed iframe,
.featured-embed .instagram-media,
.featured-embed .tiktok-embed {
  width: 100% !important;
  min-width: 0 !important;
  max-width: 100% !important;
  min-height: 560px;
  margin: 0 !important;
  border: 0;
}

.embed-frame-main {
  width: min(430px, 100%);
  min-height: 620px;
  margin: 18px auto 0;
}

.instagram-media {
  min-width: 0 !important;
  width: 100% !important;
  max-width: 100% !important;
  margin: 0 !important;
}

.video-metrics {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 8px;
  margin-top: 10px;
}

.video-metric {
  border: 1px solid var(--line);
  border-radius: 6px;
  padding: 8px;
  color: var(--soft);
  font-size: 12px;
}

.video-metric b {
  display: block;
  color: var(--ink);
  font-weight: 720;
  font-size: 15px;
  line-height: 1.15;
  margin-bottom: 3px;
}

.brand-panel {
  display: grid;
  grid-template-columns: 0.9fr 1.1fr;
  gap: 24px;
  padding: 22px;
}

.logo-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 10px;
}

.logo {
  position: relative;
  min-height: 128px;
  border: 1px solid var(--line);
  border-radius: 6px;
  background: #fff;
  color: var(--ink);
  cursor: pointer;
  font-size: 14px;
  font-weight: 760;
  letter-spacing: 0;
  padding: 12px;
  display: grid;
  place-items: center;
  text-align: center;
  transition:
    background 160ms ease,
    border-color 160ms ease,
    box-shadow 160ms ease,
    transform 160ms ease;
  overflow: hidden;
}

.logo img {
  width: 100%;
  max-width: 100%;
  height: 92px;
  object-fit: contain;
  filter: none;
  opacity: 1;
  mix-blend-mode: multiply;
}

.logo:nth-child(1) img,
.logo:nth-child(3) img,
.logo:nth-child(8) img {
  width: 108%;
  height: 98px;
}

.logo:nth-child(4) img,
.logo:nth-child(6) img,
.logo:nth-child(7) img {
  width: 100%;
  height: 96px;
}

.logo:nth-child(5) {
  background: #075aa2;
}

.logo:nth-child(5) img {
  height: 104px;
  mix-blend-mode: normal;
}

.logo:nth-child(9) img {
  width: 92%;
  height: 96px;
  mix-blend-mode: normal;
}

.logo:nth-child(5).active {
  background:
    linear-gradient(135deg, rgba(255, 255, 255, 0.16), rgba(255, 255, 255, 0.04)),
    #075aa2;
}

.logo:hover,
.logo:focus-visible {
  border-color: var(--accent-2);
  outline: 0;
  transform: translateY(-1px);
}

.logo.active {
  border-color: var(--accent);
  background:
    linear-gradient(135deg, rgba(46, 100, 114, 0.12), rgba(180, 102, 66, 0.08)),
    #fff;
  color: var(--ink);
  font-weight: 740;
  box-shadow:
    inset 0 0 0 1px rgba(46, 100, 114, 0.18),
    0 12px 26px rgba(21, 21, 21, 0.11);
  transform: translateY(-2px) scale(1.015);
}

.logo.active::after {
  content: "";
  position: absolute;
  left: 0;
  bottom: 0;
  height: 3px;
  width: 100%;
  border-radius: 999px;
  background: linear-gradient(90deg, var(--accent-2), var(--warm));
  transform-origin: left center;
  animation: logo-progress 5s linear forwards;
}

@keyframes logo-progress {
  from {
    transform: scaleX(0);
  }

  to {
    transform: scaleX(1);
  }
}

.brand-story {
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  border-left: 1px solid var(--line);
  padding-left: 24px;
}

.brand-story p {
  margin: 0;
  font-size: 22px;
  line-height: 1.35;
}

.brand-story span {
  color: var(--soft);
  font-size: 14px;
}

.offers {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
}

.offer-panel {
  min-height: 180px;
  padding: 18px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
}

.offer-panel h3 {
  margin: 0;
  font-size: 17px;
}

.offer-panel p {
  margin: 10px 0 0;
  color: var(--soft);
  font-size: 14px;
  line-height: 1.45;
}

.contact-panel {
  display: grid;
  grid-template-columns: 1fr auto;
  align-items: center;
  gap: 24px;
  padding: 28px;
}

.contact-panel a:not(.btn) {
  text-decoration: underline;
  text-decoration-thickness: 1px;
  text-underline-offset: 3px;
}

.footer {
  padding: 28px 0 42px;
  display: flex;
  justify-content: space-between;
  gap: 20px;
  color: var(--soft);
  font-size: 14px;
  border-top: 1px solid var(--line);
}

@media (max-width: 920px) {
  .hero,
  .section-head,
  .feature-grid,
  .brand-panel,
  .contact-panel {
    grid-template-columns: 1fr;
  }

  .hero-copy,
  .portrait {
    min-height: auto;
  }

  .portrait {
    aspect-ratio: 4 / 5;
  }

  .live-board,
  .platform-board,
  .audience-grid,
  .decision-strip,
  .offers {
    grid-template-columns: repeat(2, 1fr);
  }

  .side-videos {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .featured-embed-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .brand-story {
    border-left: 0;
    border-top: 1px solid var(--line);
    padding-left: 0;
    padding-top: 22px;
    gap: 20px;
  }
}

@media (max-width: 700px) {
  .name {
    width: 126px;
  }

  .nav {
    display: none;
  }

  .wrap {
    width: min(100% - 24px, 1180px);
  }

  .hero {
    padding-top: 36px;
  }

  .live-board,
  .platform-board,
  .audience-grid,
  .decision-strip,
  .offers,
  .side-videos {
    grid-template-columns: 1fr;
  }

  .featured-embed-grid {
    grid-template-columns: 1fr;
  }

  .logo-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .video-metrics {
    grid-template-columns: 1fr;
  }

  .footer {
    display: grid;
  }
}

@media (max-width: 440px) {
  h1 {
    font-size: 40px;
  }

  .lead {
    font-size: 17px;
  }

  .mini-thumb {
    max-height: none;
    height: auto;
    min-height: 300px;
  }

  .logo-grid {
    grid-template-columns: 1fr;
  }
}